Women Entrepreneurs in Import-Export: Challenges & Opportunities

Women Entrepreneurs in Import-Export: Challenges & Opportunities

India is seeing a strong wave of women stepping into the world of business—and the import-export sector is no exception. From handmade textiles to organic foods, Indian women are now becoming global exporters. But yes, the journey isn’t always smooth. Let’s talk about the real picture—what challenges they face and what golden opportunities are waiting for them.

1. Rising Participation of Women in Export-Import

Gone are the days when international trade was male-dominated. According to the Ministry of Commerce and Industry, over 20% of Indian MSMEs are led by women, and many of them are now exploring global markets. Platforms like Amazon Global Selling and DGFT’s Niryat Bandhu are making it easier for women to reach international buyers.

Examples of Women Exporter Success Stories:

  • Neelam Chhiber (Industree Foundation): Helps rural women export handmade crafts globally.

  • Richa Kar (Zivame): Took Indian innerwear to global platforms.

These stories are proof that women in export import India are building serious global brands.

2. Key Challenges Faced by Women Entrepreneurs

While women are doing wonders, they do face some unique hurdles:

A. Lack of Awareness and Exposure

Many women are unaware of government export schemes or don’t know how to get started. They often miss out on export import services that could ease their path.

B. Limited Access to Finance

Even today, less than 10% of women-owned businesses get formal credit from banks. High collateral demands and low credit scores are common issues.

C. Social and Family Pressure

Balancing business and household responsibilities is still a big challenge in India. Many talented women drop their plans due to lack of support.

D. Gender Bias in Business Circles

In global trade shows or buyer-seller meets, women often face bias or are not taken seriously. This can be disheartening.

Women Entrepreneurs in Import-Export: Challenges & Opportunities

3. Opportunities in the Global Market

On the bright side, there are now more opportunities than ever for women to enter international trade.

A. E-commerce and Digital Platforms

E-commerce has made it super easy for women to start small and go global. Sites like Etsy, Amazon, IndiaMART, and Alibaba are full of women selling Indian-made goods to international customers.

B. Government Support & Schemes

There are many schemes specially designed to encourage women exporters’ success:

  • Mahila Coir Yojana – For women in coir industry exports

  • Mudra Yojana – For women entrepreneurs needing working capital

  • Support to Training and Employment Programme (STEP) – Offers training in non-farm trades, including export-oriented sectors

C. Focused Export Training

Today, many institutes offer export import business training programs specially designed for women. These include topics like export documentation, INCOTERMS, and how to find buyers online.

4. Government and NGO Support Initiatives

The Indian government and many NGOs are encouraging women in this sector.

  • FIEO’s Women Entrepreneurs Cell – Offers export-related help and guidance

  • SHETrades (by ITC) – A global initiative to connect 3 million women to global markets

  • NSIC – Provides technical training, marketing, and credit support

According to FIEO, over 35,000 women-owned export businesses were registered by 2023. That’s a huge leap compared to just 12,000 in 2015.

5. Building a Supportive Ecosystem for Women

We need a more supportive environment to help women flourish in international trade.

A. Networking & Mentorship

Women need to be part of industry groups like FLO (FICCI Ladies Organisation) or WEConnect International. These groups offer mentorship, market connections, and confidence-building.

B. Digital and Tech Literacy

Many women still hesitate to use digital platforms for trade. Simple digital tools for export import, such as trade portals, shipment trackers, and WhatsApp business, can make their work super efficient.

C. Inclusive Policy-making

Government policies should be more inclusive by offering easy loans, simplified licensing, and one-stop help desks for women.

Conclusion: Let’s Power Women-Led Trade

The potential of Indian women in the import-export business is massive. With the right training, support, and a bit of courage, women can easily build global empires from their homes. At GFE Group, we salute this spirit.

We offer comprehensive export import business services, specially designed to train, guide, and support aspiring women entrepreneurs. With India’s Biggest Business Network, you can connect with like-minded traders, get the latest insights, and even benefit from our UGC-approved training programs. Whether you’re just starting or want to take your existing business global—GFE Group is here to guide your journey.

Let’s break barriers and build women exporters’ success stories—together!